Jennifer Kidd
Marketing Manager, NAM & LAC
Ethoca (A Mastercard Company)
English, French (Basic level)
10+
多年經驗：
我可以講：
Banking & Financial Services
地點：
Toronto, ON, Canada
Jennifer is best described as a Marketing Generalist with over a decade of experience in Marketing, Sales and Account Management. Her current role focuses on B2B marketing strategy and execution for NAM & LAC including multi-channel campaign management, demand generation, digital marketing, lead nurturing, reporting and technologies, events management and budgeting. She is very detail oriented and enjoys leveraging marketing technologies to drill down into the success of various marketing campaigns to see the ROI on our initiatives. Jennifer's previous roles have allowed her to gain experience in B2C Marketing, Sales and Account Management both for regional and global organizations.
其他信息
Business Administration, Marketing. Honours Diploma from Durham College (2006-2009)
教育：
行業知識：
Banking & Financial Services, Real Estate, Entertainment
過去的經歷：
JLL, National Marketing Manager - Industrial
The Second City Training Centre, Marketing & Promotions Manager
Global Furniture Group (Canada), Marketing Coordinator
Zentra Computer Technologies, Marketing, Inside Sales and Account Executive
專業知識：
B2B and B2C Marketing Budget and Strategy, Demand Generation, Lead Nurturing, Events Management, Social Media, SEM, Reporting and Technologies (Salesforce, HubSpot, PowerBI, Analytics)